On Fire Marketing
The Most Advanced Chiropractic Marketing Program Ever Created - New Patient Leads, Follow-Up, Reporting
Our complete turn-key chiropractic marketing program combines ultra-targeted mailing lists, direct response variable data postcards, geo-targeted emails, dynamic landing pages with automated follow up systems, to generate a constant flow of new patients through your practice doors.
Our targeted lists include people with health and wellness issues that can benefit from chiropractic care. How do we know this? Because they are all already seeking relief with over-the-counter pills or supplements or filled out health surveys.
We handle every part of the marketing process up until the new patient calls your office. All you do is take the appointments and enjoy the flood of new patients.
Each postcard we send is completely personalized to the recipient. It addresses them by their first name, uses a photo that matches their demographic information, and even includes a map that shows how far their home is from your office with step-by-step directions for how to get there!
The personalization goes further than that. The entire postcard and Email matches specific health issues, so it's directly addressing their needs. Each marketing piece provides a real solution to a real problem and thus creates a real reason for them to respond, but we don’t stop there…
Our targeted lists include people with health and wellness issues that can benefit from chiropractic care. How do we know this? Because they are all already seeking relief with over-the-counter pills or supplements or filled out health surveys.
We handle every part of the marketing process up until the new patient calls your office. All you do is take the appointments and enjoy the flood of new patients.
Each postcard we send is completely personalized to the recipient. It addresses them by their first name, uses a photo that matches their demographic information, and even includes a map that shows how far their home is from your office with step-by-step directions for how to get there!
The personalization goes further than that. The entire postcard and Email matches specific health issues, so it's directly addressing their needs. Each marketing piece provides a real solution to a real problem and thus creates a real reason for them to respond, but we don’t stop there…
Step 1 New Patient Lead Generation
We offer two methods for acquiring new patients and generating new patient prospects. Ultra-targeted direct response postcard marketing and geo-targeted email marketing to potential patients in your practice area
Without question On Fire gives you two of the most dynamic and targeted lead generation systems the chiropractic system has seen.
Without question On Fire gives you two of the most dynamic and targeted lead generation systems the chiropractic system has seen.
Step 2 Personalized Landing Pages
Each landing page has the look and feel of each of the postcards and email topics.
You get professionally personalized URLs and microsites for variable data postcard (VDP) and email marketing campaigns. By delivering a unique user experience, you get improved response rates, greater conversion of leads into prospects and a measurable return on your marketing investment.
You get professionally personalized URLs and microsites for variable data postcard (VDP) and email marketing campaigns. By delivering a unique user experience, you get improved response rates, greater conversion of leads into prospects and a measurable return on your marketing investment.
Step 3 Automated Follow up Drip Emails
On Fire uses the intelligence in prospect database to target your potential new patients.Once your prospects have opted-in, we improve results by segmenting your prospects and automatically send education and follow up emails based on important health topics they are interested in.
The On Fire autoresponders allow you to stay in touch with your prospects without adding any additional work. Build time-delayed follow-ups to continue to educate and nurture the relationship until the prospect is ready to become a new patient.
